About

Hi, I'm Emma.

I am a Personal Trainer specialising in pre- and postnatal fitness, currently coaching at Innovate Fitness, a women's-only gym just outside Harrogate.

I'm passionate about using exercise to help people feel their best — physically, mentally, and in everyday life.

Emma, founder of Strong Mum Club

My story.

My journey to becoming a Personal Trainer started in lockdown and progressed into specialising in pre/postnatal fitness after giving birth to my son (who is now 19 months!!)

During lockdown I really got into fitness. At the time I was working as a teaching assistant, which I enjoyed, but I realised I felt way more excited about workouts than times tables and spellings — so I decided to go after a career I actually loved.

After a career break in Thailand, I came home, retrained as a fitness coach, and haven't looked back since.

Best decision I ever made.

Fitness became even more important to me during pregnancy — I was still in the gym right up until my due date, and I genuinely believe it helped me recover so much quicker.

Then motherhood arrived (along with the need for some serious strength), and once again, fitness was a lifesaver.

After seeing how much exercise helped me throughout pregnancy and in my postnatal recovery, I wanted to create a space where mums can focus on themselves, rebuild their strength and confidence, improve their wellbeing, and meet other like-minded mums—all with their little one by their side.